- Get a sick domain name and your own host
Please, please, please don’t start your blog on Tumblr or Blogger. Those things are promotional tools for your main blog or website. If you want to truly grow a brand and make a business out of your fashion blog you want your own domain name and blog hosting in order to start a WordPress blog. Most of the best sites do it this way.
- Find out why you are fabulous first
As I said in the intro-mumbo-jumbo, you really need to know why you are different. There are millions of fashion blogs out there and unless you do something differently you are going to get lost in all the noise. You don’t want that.
- Publish the most incredible content your brain can manage
Once your blog is all set up and running don’t just publish lame crap that you type out in five minutes and hit publish because you want to go out and drink lattes. Blogging is hard work. Sometimes I take two or three days to write one blog post. You have to make your brain work really damn hard.
- Network, network, network
Make friends. Lots of them. Make friends with your readers and make friends with other bloggers that are already way more awesome than you and might be able to give you a helping hand. This means growing a mailing list and it means being active on places like Google+.